Google Adsense Matched Content for Blogger/Blogspot/Website - Tech Urdu

Increasing Blog/Website Views and Earnings

Well, I'm sure when you are reading this post then you have a blog on Blogspot or Blogger or a Website (on Wordpress). And, yes you are interested as you want to increase your site's views, increase retention and decrease bounce rate and ultimately earn more from your blog. Alright, you are on the right post.

Google Adsense Matched Content for Blogger/Blogspot/Website

Recently, Google introduced a new system of Advertising called the Matched Content. It is a free service that advances pertinent or relevant or matched content from your site to your guests/visitors and can build your online visits and the time your readers spend on your site. Note that you can't make a Matched content unit by altering the ad sort of a current ad unit.

As per Adsense, Matched content recommendations are based on topic similarity and are personalized for the reader. Our experiments show that on average Matched Content recommendations increase the number of pages viewed by 9% and the time spent on site by 10%. See this Inside AdSense blog post for more information: Matched content: designed to engage your users and increase visitor duration.

See Also: [With Proof] How to earn from Auto-Blogging using Adsense (Blogger/Blogspot)

With Matched content units, you pick the pages where you'd like the proposals to show up, at that point AdSense advances the articles on your site that are most significant to the readers of those pages.

Some important things to know about Matched content units

Adsense explains the Matched Content Units as follows:

• They bring relevant content to the attention of your users, which can help increase page views and time on site.
• You can place Matched content units on any of the pages on your eligible sites (not every site monetized with Adsense is eligible for Matched Content).
• Recommendations are within-site, for example, if you have two sites abc.com and xyz.com, then the recommendations we generate for each site will be internal to that site. Note that we only generate recommendations from pages that have Google ads or Matched content units on them.
• These units work on mobile, tablet, and desktop.
• For sites where the majority of articles don't have an image, Matched content units will display in a text-only format.
• The AdSense program policies still apply to pages containing Matched content units.

Also Read: How can I increase traffic on my Website or Blog?

Which Blogger/Blogspot/Websites are Eligible for Matched Content?

Matched content is accessible to selected publishers (not every Publisher having a site monetized with Adsense is eligible for Matched Content). To utilize Matched Content, you should have a site that meets Adsense base necessities for visiting volume and number of one of the unique pages. Adsense, then, set up these necessities to guarantee that Matched content gives an awesome ordeal to your guests.

How to Check which Sites are Eligible for Matched Content?

Well, as stated earlier, if your sites are good enough to get some good views, then your site can be eligible for Matched Content.

Believe it or not, one of my AutoBlogging Blogger site/blog has become eligible for Matched Content (only because it is getting good views).

Now, if you are wondering how to get you Autoblog eligible for Adsense Monetization and then for Matched Content, then you should check this post.

Coming back to the point, so there are two ways by which you can check whether your site/blog is eligible or not.

First Methods:

Open Adsense -> Settings -> My Sites -> Matched Content

Here you'll see all your sites eligible for Matched Content. If you see nothing, it means none of your sites are eligible for Matched Content. So, go back to your blog/website and keep your efforts up and check back after a couple of days.

Second Method

Open your Adsense -> My Ads -> Ad Units -> New Ad Unit -> Select Matched Content

On, Top Right you see a drop-down list of all your sites/blogs Eligible for Matched Content. Select the desired blog/site and proceed with the basic settings to get the ad unit code.

Give your ad unit a name. Select style, size, etc. Save and Get Code.
Copy and paste the code between the <body> and </body>tags of your page, on one of your eligible sites.

Keep it in mind, placing the code outside the <body> tags will prevent your ads from appearing correctly.

See Also: How to Move Large Blogger Backup File to WordPress? (Step-by-Step)

Adding Matched Content Code on Blogger/Blogspot

To add the ad unit in a blogger/blogspot, go to Layout -> Go to Page Body -> Click on any Add a Gadget -> Select HTML/JAVA Script -> Give a name of this Ad Unit (like Matched Content) and Paste you Ad Unit Code in the Content Area and Save -> Drage this under the Page Body Blog Posts -> Save Arrangements.

Important to note: It can take 20-30 minutes for the ad to appear on the page. At first, the ad might show as a normal text & display ads, but it will soon be replaced by a native ad.

Adding Matched Content Code on Wordpress Blog/Website

To add the ad unit code, Go to Dashboard -> Appearance -> Widgets -> Create a New (Custom HTML) Widget -> Paste the Ad Unit Code -> Drag this under the Blog Post -> Save and you are good to go. ALSO, Appearance -> Editor -> Paste the Code in the Body Tag.

After 20-30 Minutes, you'll start seeing Matched Contents on your Blog/Website.

Important Note

When monetizing your Matched content units, be aware that:

• Ads will show only when appropriate ads are available.
• Sites containing text only (or mostly text), Matched Content Units will be served as Text Ads.
• Ads will replace some of the recommendations in your Matched content unit.
• Smaller Matched content units with only one recommendation slot will not show ads.
• Ads will be styled to complement the look and feel of your content recommendations.
• You can track the revenue generated by the ads in your Matched content unit by viewing the Ad units report on your Performance reports tab.

Courtesy: Adsense